JYSK - A SUCCESS STORY
More than 13 years ago JYSK and EverRest formed a relationship kicking off the creation of WELLPUR – the private label brand of JYSK developed, groomed and grown by EverRest
For the last 13 consecutive years EverRest has supported JYSK in achieving an astonishing two-digit growth in sales of the WELLPUR range year on year.
Based on our extensive knowledge about both vertical and horizontal aligning of products and product lines as well as up selling mechanisms we have adjusted and renewed the WELLPUR product range in collaboration with JYSK in the pursuit of sales and profit optimization
The current WELLPUR collection:
Entry line: Bamboo
Mid line: Silvadur
Top line: ICE
3 reasons why we succeed
EverRest has been in the bedding industry for more than 20 years.
Our products are being sold in more than 50 countries ...and the number is growing.
We source products in both Asia and Europe and has our own completely new state of the art production facility in Europe.
EverRest's headquarters are in Denmark with subsidiaries in China and Serbia.
Our setup allows us to:
- Draw on the design and high quality traditions of Scandinavia
- Spot the latest trends in the global market place
- Source the right quality of materials and products at the right prices
ALL DETAILS MATTER
From our long and extensive collaboration with Global bedding retailers we know what it takes to succeed in the bedding industry.
Based on our Scandinavian heritage, we have developed a set of competencies which we deliver with attention to quality in all the details.
We know that your success depends on our ability to deliver competitive products at competitive prices...
our knowledge around how to build and drive a complete product portfolio to maximize profits.
We know all the theories but more importantly we practice and fine tune our skills every day in collaboration with leading bedding retailers in driving their sales and profits.
What our customers value is...
- Our Customer Services where any request gets full attention
- The product development in close collaboration with our customers
- The security of delivery of products of uniform high quality ...on time
- Our proprietary profit optimizing EverRest Business Growth Concept